How Sports and Physical Activity Can Transform Your Workplace Culture

Published on

May 2, 2025

How Sports and Physical Activity Can Transform Your Workplace Culture
How Sports and Physical Activity Can Transform Your Workplace Culture

How Sports and Physical Activity Can Transform Your Workplace Culture

Rob Hockedy explains why the best way to build a winning team… is to play like one.

In an increasingly fast-paced and digitally driven corporate world, fostering connection, collaboration and wellbeing in the workplace has never been more important. Let’s be honest, workplace culture can be a mixed bag. Some days you’re singing along to an absolute TUNE on the radio in the kitchen, bouncing off the walls like Flubber and other days you’re forcing a smile while trying to avoid Steve from accounting.

Whether it's participating in a weekend touch rugby, entering a Hyrox competition, or simply bonding over a shared love for premier league football or friendly competition during the World Cup, sport has a unique ability to unite people in a way few other activities can.

A Game Plan for Better Team Morale

Team sports aren't just for the field—they're a powerful metaphor, as you will know if you have ever spoken with JMES Partner Patrick Everest, who will often use sports metaphors when talking to clients and candidates alike. On a sports team, everyone has a role, collaboration is key and success relies on trust and communication. Bringing that mindset into the workplace can:

Strengthen team dynamics by fostering trust, accountability & shared goals

Break down barriers – helps to encourage junior & senior staff to engage over shared interests, or finding mutual interests with clients to enhance or build a relationship

Build morale & engagement through shared victories, challenges & some office fun and laughter

It is proven that regular involvement in team sports or fitness initiatives improves communication and social interaction, whether that is inside or outside a work environment, with or without colleagues.

The Physical (and Mental) Benefits

Physically active employees are more productive, less stressed and less likely to be involved in workplace conflict. A healthy body supports a healthy mind and when both are supported, drives performance.

Physical activity has been proven to:

• Increase energy levels & focus throughout the day

• Reduce absenteeism through improved overall health

• Improve overall mental health, decision making capabilities & increases general motivation

Creating Connections Through Sport—On and Off the Field

Not everyone needs to run a marathon or join a corporate triathlon to be part of the culture. Simply watching sport together - be it at the office, in a pub, or virtually - can build rapport and open up conversations that go far beyond KPIs and quarterly targets.

Office banter over rival teams or shared disappointment over a game can create light-hearted, authentic moments

Fantasy leagues or tipping comps provide a low-stakes way to build camaraderie & engagement

Sporting events with clients often lead to more genuine & lasting business relationships than any boardroom meeting

In environments like banking, finance, and other high-performance sectors, sport offers a rare space where hierarchy takes a back seat and human connection takes the lead.

The Takeaway

Whether you're a team leader looking to build culture, a team manager wanting to boost morale, or simply someone who loves a good match-day debrief, consider how sport and activity can play a role in your workplace. By promoting a culture of wellness, connection and shared experiences, organisations can drive not only performance - but also a workplace that people genuinely enjoy being part of.

Because sometimes the best way to build a winning team… is to play like one.

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